Thursday, July 2, 2020
Product Manager Job Description - full product management function
Product Manager Job Description - full product management function      Product Manager Job Description          The product manager job description clarifies the key duties, tasks and responsibilities of the product management role in an organization.     The spectrum of the job will vary according to: the particular   industrythe product or group of productsthe product life cycle   However the day-to-day primary functions, responsibilities and skills  required for the position are detailed in this job description. A   product manager may be responsible for all or only certain of these   tasks.        PRODUCT MANAGER JOB DESCRIPTION  General PurposeResponsible for managing the product throughout the product life cycle from planning to execution in support of organizational strategy and objectives.Main Job Tasks, Duties and ResponsibilitiesResearch and Analysisresearch and analyze market conditionsidentify key competitor and consumer trendsarticulate market requirements and opportunitiesidentify opportunities for product innovation and product enhancementswork with research regarding product developmentProduct Planning and Managementdetermine product specificationsdefine the long term strategy of the product and create product road mapprepare product documents including Market Requirement Documents and product use cases to drive product activitydevelop pricing strategies and product policiesdetermine product packaging solutionsnegotiate with suppliersoversee product developmentmanage and communicate with cross functional teamsProduct Marketingdevelop product marketing plan and event campaigns to generate product a   wareness and demandplan product launch liaise with advertising and public relations to promote productsupport sales and marketing with the necessary product knowledge and technical expertiseconduct product presentationsdevelop sales tools and sales training materialprovide input for marketing collateral developmentsupply sales with latest research and marketing informationimplement marketing plan in conjunction with all departmentsdrive ongoing improvement in sales and profitabilityCustomer and End-User Supportmanage product-related support, feedback and inquiries from usersco-ordinate market research to track customer and end-user feedbackmonitor product inventoryuse market feedback to inform product refinements and ongoing developmentEducation and ExperienceBachelor's degree or equivalentadvanced degree an advantageprevious product management or related experiencequantitative and business analysis skillsknowledge of marketing principles and practicesknowledge of business and manag   ement principles and practicesproject management skillsproficient in relevant software applications        Key Skills and Competenciescommunication skillsproblem analysis and solvingstrategic thinking/planningorganizational and planning skillsjudgment and decision making skillsattention to detailnegotiating skillsteam playercreativitystress tolerancecustomer orientationpresentation skills  What are the key product manager skills?  Job postings for product manager positions demand these primary product manager skills from job candidates:able to work productively and seamlessly within cross-functional teams to enable an efficient product creation process effective verbal and written communication skills with the ability to interact effectively with diverse stakeholdersproven ability to manage and analyze data to derive meaningful insights and quickly diagnose and correct any problemsoutstanding   planning and organizational skills with a proven ability to adjust   quickly to shifting priorities, multiple demands and rapid change  Product Manager Job Description Pages  Project Manager Job DescriptionGeneral Management Job DescriptionMarketing Manager Job DescriptionManager Job Descriptions  Product Manager Job Interviews  
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